What are you doing with your Facebook "Likers"?

I think there is #brilliance in what #Jillian Michaels is doing.

She is using #facebook advertising to target her facebook "likers" aka "fans to drive them back to her website.

Watch the video below for more on this:

SO what are you doing with your Facebook "Likers"?

What is your strategy?

Are you just gathering them? Do all those likes help boost your self esteem and ego? Or are you doing something to help you generate #business from it.

This is about having more than just a plan to get likes and engage them.

This is about having a business.