Grades don't matter in marketing; it's all about testing. Stop worrying about being cool or creative and focus on results—market to your audience, not your preferences.

As David Ogilvy said, 'The most important word in advertising is TEST.

People often ask me, "How do you come up with ideas to email every day?"

The answer is simple: I find inspiration during quiet moments, like hot showers and cold chairlift rides, away from the daily noise, where ideas whisper to me and seamlessly blend with my marketing efforts.

Learn marketing from ancient cave drawings – Chauvet stumbled upon 30,000-year-old, 3D-like animal depictions, highlighting the importance of storytelling in your content creation, be it a blog, video, podcast, or any other format.

Email marketing outperforms Facebook Pages in terms of reach and engagement, with higher open rates and user attention, making it the smarter choice for achieving business goals.

Marketing success is simple: connect with your audience's thoughts, generate more leads than you can handle, and watch your business thrive—no need for complicated exams or jargon.

Avoid the time trap of debating in business and life. Debates rarely lead to anything good, causing frustration and wasted time. Focus on effective communication by understanding others' points of view for better outcomes.

Don't waste time debating online. To make money, focus on choosing the right target, communicating effectively, and building relationships. Unsubscribe if you disagree and get productive for real results in your business.

Learn a Marketing Lesson from 'Biggest Loser': Creating suspense and desire through compelling storytelling is a powerful tool to engage your audience—don't be a lazy marketer, revisit your content to ensure it sparks the desire for action.

Ever heard of 'Oel ngati kameie'? It means 'I see you' in Navi from Avatar. In a world of online 'Look at me!' noise, try the 'I see you' approach. Instead of chasing likes, connect directly—leave a comment, write on a friend's wall.

Boost your content reach with YouTube playlists – a quick and effective strategy to enhance visibility on both YouTube and Google search; watch the video for a step-by-step guide and explore a sample playlist.

Discover door-to-door sales tips from Kenny Brooks, a legit salesperson who sells personality because "the product sells itself," and pick up some tricks for your own game.

What do you say to a ninja trick-or-treater? How's your social media gig? Inspired by a tweet, I reflect on inflated ego marketing, urging for authenticity over hype in today's social media frenzy.