The SIMPLE (but NOT EASY) Marketing & Productivity Tip

When the new Nike CEO was named, Steve Jobs called him to congratulate him. The Nike CEO asked, "Do you have any advice for me Steve?"

Steve responded, "No. You will do great!"

There was a pause and Steve continued...

"Nike makes some of the best product in the world. Product that you lust after. Absolutely beautiful, stunning product. But you also make a lot of crap. Get rid of the crappy stuff and focus on the good stuff."

Get Rid Of The Crappy Stuff

What do you need to edit out of your business and world?

What do you need to stop doing?

What do you need to quit?

What do you need to not even start?

It is easy to get sidetracked and distracted in this world of information and ideas, but remember, that those things don't pay the bills.

Implementation of the right things is what gets rewarded.

Implementation of the impactful things.

It's a simple marketing and productivity tip, it's just not easy. Get rid of the crappy stuff.

What would you do with advice like this from Steve Jobs, "Get rid of the crappy stuff and focus on the good stuff."

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