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Darin Persinger Darin Persinger

169 Patterns When Real Estate Business Planning [3 Keys To A Good Plan] | Daily Show Up

Is your real estate market consistent? Do the same number of real estate transactions take place every month? If not, maybe your real estate business shouldn't consist of you doing the same number of transactions every month. 

Ex. Wrong-way to do your business plan - Your real estate business plan is to do 24 transactions a year, so you plan to do 2 a month. 

The right way to do your business plan - Look back on your own patterns or the seasonal market and see the peaks and valleys and account for these in your real estate business plan. 


Second, understand economic patterns play into real estate production. 

Third, identify your own real estate production patterns when it comes time to put your business plan down on paper. Do you have some good months? When? Bad months? Why? When

Finally, in this podcast on real estate business planning, Darin Persinger shares the idea of focusing on your production in quarters instead of months. 

Real Estate Business Planning Timestamps:

0:00 Intro to Patterns & Daily Show Up

1:25 What patterns really are

2:30 Seasonal Real Estate Market Patterns

6:02 Economic Real Estate Patterns

6:51 Your own real estate production patterns

9:58 Quarters

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Darin Persinger Darin Persinger

168 Getting Into Trouble | Casual Friday Daily Show Up

Maybe it’s ok to get into some trouble, now and again.

Get to the line and maybe even cross the line.

Be prepared on how you will respond and react if you get into trouble.

And know that you’ll recover from this.

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Darin Persinger Darin Persinger

167 Content Marketing For Realtors - A Framework Called VIDO | Daily Show Up

Content Marketing For Realtors is a must for any real estate agent that wants to level up their real estate lead generation and marketing. 

In this podcast on Content Marketing, I share the content marketing framework we use as real estate agents. I share the 4 segments of the framework from coming up with your real estate content marketing topics, to implementing your ideas, publishing and posting your content and how to optimize your content marketing for maximum reach.

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Darin Persinger Darin Persinger

166 Leads Ghosting You? Why Real Estate Lead Conversion Is Problem For Some | Daily Show Up

Leads Ghosting You? Why Real Estate Lead Conversion Is Problem For Some

Lead generation is different from lead conversion.

Ideally, what you want to do with your conversation style is different at every phase because your prospect lead or clients are different at every phase.

You need to identify where your clients are in the process and ensure you share the right information at the right stage.

Some real estate agents are doing lead generation and conversion in reverse. They treat their lead generation as problem-solving, and they treat their lead conversion as problem creation! 

Your lead generation should be the problem creation phase and your lead conversion should be the problem-solving phase.

Give your clients exactly what they need to do and don't leave them on their own.

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Darin Persinger Darin Persinger

165 Real Estate Business Planning 2021 | Daily Show Up

Real Estate Business Planning 2021

How did 2020 Business Planning work out for you?

Susan Scott says "No plan survives its collision with reality".

I personally do the 11-week goals planning because it gives me a week in between to do a reset, relax, reflect and think about how do I want the next 11 weeks to go.

How about you? How are you going to plan your 2021?


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Darin Persinger Darin Persinger

164 Get More Consistent With Your Real Estate Marketing Content | Daily Show Up

Get More Consistent With Your Real Estate Marketing Content

How consistent are you with your real estate content marketing?

You could be consistent for three years and your frequency could be once a week. Some people are frequent but they're not consistent.

Here are three things that you can do to get more consistent with your content...

  1. Batch your contents

  2. Show up everyday

  3. ?

You don't have to create everyday but you should be posting everyday!

If you want to join me in the group to hear what the third method for creating consistent content marketing in your businesses, hop over into the group darinpersinger.com/group.


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Darin Persinger Darin Persinger

163 What To Do When Not Feeling Motivated | Casual Friday Daily Show Up

What To Do When Not Feeling Motivated

As you end this week and as you go into the last month of the year, think about... Are you connecting how you feel about things?

My takeaway in today's episode of daily show up... "I can still show up and give the effort no matter how I feel. Effort doesn't have to be connected to how I feel."

Happy Weekend!

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Darin Persinger Darin Persinger

162 Simple Fixes Cause Some Of The Biggest Frustrations | Daily Show Up

Simple Fixes Cause Some Of The Biggest Frustrations

Today, I was watching my son JJ play on his train and I saw him feeling frustrated.

That reminded me a lot of what realtors and lenders are going through.

They know the basics of what they are supposed to do, but sometimes there are some missing gaps or pieces that no one's made them aware of. They don't understand how the process, the system or the model works.

Simple problems can sometimes lead to the biggest frustrations because we know it should be simple. 

We just don't understand the little things that end up producing big results that cause us a lot of frustration.

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Darin Persinger Darin Persinger

161 Unhappy People | Daily Show Up

Unhappy People

"It's always unhappy people who attack the things happy people believe in." - Christmas Chronicles

How are you feeling right now?

If you're an unhappy person and you're tired of being happy here's my  two big tips for you!

  1. Stop asking why

  2. Surround yourself with the right people

Then start asking yourself these three questions...

  • What are you grateful for? (keep on your gratitude journal)

  • What are you proud of?

  • What are you excited about?

Your purpose should never be about trying to make someone else happy. Happiness is an individual thing that comes from someone internally. You can't make someone else happy, they need to be happy themselves.

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Darin Persinger Darin Persinger

160 Don't Start With Why | Daily Show Up

Don't Start With Why


Why "WHY?" is not a great question?

  1. It's a logical question that is looking for reasons and facts

  2. It is something that happens in the past

  3. It takes you deeper

Is that your objective? 


Do you want to go deeper into something to a never-ending pit of questions or do you want to take action on something and go forward and make progress?

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