WAIT!!! BEFORE YOU START READING…
Join 4,000+ others boosting their business and balancing their life. You'll get actionable tips to leverage content marketing, simplify conversion, and master productivity. (Plus get access to additional resources, guides and training, immediately.)
Articles, Insights & Inspiration
DARIN PERSINGER
Start Where Your Clients Are
Start your marketing journey by meeting your clients where they are currently, just like how a TV show gradually introduces wild concepts to keep viewers engaged.
The Original Inbound Marketing Strategy (It works better than the current)
Shift your focus from trendy Inbound Marketing strategies to the tried-and-true Original Inbound Marketing method—referrals, which constitute almost 40% of Realtors' business, emphasizing the importance of prioritizing building relationships with your sphere and past clients over website design, social media, and blogging, for a more effective and rewarding approach in 2013.
How To Use The Political Chaos To Increase Your Marketing Skillz
Utilize political chaos to enhance your marketing skills by understanding your target market's perspectives and engaging in active listening to influence effectively.
6 Reasons You Are Not Getting More Referrals From Your Sphere
Discover why your referrals might be lacking with these 6 key insights from your sphere.
Email vs Facebook - Guess Which One 77% Of People Want Offers On?
Email or Facebook for Business Promotions? Well, a survey by Exact Target reveals that 77% prefer email offers, while only 4% want promotional messages on Facebook – making it clear where the focus should be; consider investing time and money in optimizing your email marketing for better results.
How To Get Your Direct Mail Marketing Opened - Productivity Nugget #237
Learn how to boost the effectiveness of your direct mail marketing with a valuable tactic, as I share a 30% conversion success from my own campaign in this coaching video inspired by direct response copywriter Dan Kennedy.
The Mystery Box
Discover the power of creating curiosity and compelling messages in marketing by exploring J.J. Abrams' TED Talk on the 'mystery box'—inspiration from his work on Alias, Lost, and Super 8.
Why Prospects Do And Why They Don't
Why People Respond or Ignore: 2 Key Reasons
People act when they're curious or see a benefit for themselves, so make sure your message is interesting; avoid giving away all your answers and focus on creating curiosity to boost your success in reaching out to leads.
Video Marketing - Q & A w/ Darin Persinger, Video Marketer - Productivity Nugget #235
I've been using video marketing successfully in my business, with over 230 Productivity Nuggets on my website and 300+ videos on my YouTube channel.
Storytelling Isn't Marketing - Productivity Nugget #234
Enough with the buzzword bingo – storytelling isn't a magic fix for your marketing; it's an age-old concept, not a groundbreaking revelation. Don't just jump on the bandwagon, read my latest Productivity Nugget to understand why being a storyteller alone won't elevate your marketing game.
A to Z Lesson To Increase Website Lead Conversion - Ditch The Social Media Buttons
Increase your website lead conversion by ditching social media buttons – just like successful brands Apple, Zillow, Amazon, and Zappos. They focus on engaging visitors on their site, not redirecting them elsewhere.
An Underrated, Overlooked Piece Of Copywriting In Landing Pages, Email Marketing And Sales Letters
Don't underestimate your first sentence—it's the key to captivating your audience and turning prospects into engaged readers, just like the compelling opening lines in famous novels that leave you wanting more.